Denio’s Farmers Market and The Monk’s Cellar is proud to unveil our BIG Jim Denio American Lager! This collaboration between Denio’s and Monk’s has been months in the making and celebrates Denio’s Farmers Market’s 75th Anniversary this year!
“The inspiration behind creating this American Lager comes from what beer would have tasted like back in 1947,” says Monk’s Owner Andy Klein. The label on the can features an image of Denio’s founder Jim Denio, known in the community as “Big Jim Denio.” Jim’s grandson Eric Denio is so excited about this collaboration with another local business, “We were one of the first businesses in the Roseville area 75 years ago and I am hoping that I can keep it going for 150 years!” says Eric.
Monk owners Paul Gould and Andy Klein are both born and raised in Roseville and grew up going to Denio’s as children because their mothers used to be vendors at the popular farmers market and swap meet.
The Big Jim Denio is now on draft at Monk’s Cellar and on sale at Denio’s Farmers Market, your purchase at the market includes the limited edition commemorative Denio’s can! Pick yours up today!!