Denios Blog

COVID-19 Protocols

COVID-19 & Shopping at Denio’s

Yes, the entire market is open with the exception of entertainment, petting zoo & pony rides, water balls and kids car ride. We will put notice out when those can be opened as well.

We have meaningful and appropriate health and safety guidelines/protocols in place to protect the health of those who visit the market. These guidelines are expected to be followed. This includes measures to ensure foot traffic and crowd management which allows for six feet physical distancing between family units.

Yes we do. We are working hard to keep our customers, vendors and employees safe.
• We routinely sanitize high-touch surfaces
• We are supporting 6’ physical distancing between family units
• We are reminding people to stay home if they feel unwell
• We have conversation barriers in place where needed
• We encourage the use of face coverings in public
• We have hand washing and sanitizing stations available throughout the market.
• We have implemented public health recommendations from Placer County


As of 6/18 Per CDPH Guidance for Face Coverings… People in California must wear face coverings when they are in high-risk situations listed below:

… “Inside of, or in line to enter, any indoor public space” … “While outdoors in public spaces when maintaining a physical distance of 6 feet from persons who are not members of the same household or residence is not feasible.”

Family units of 10 and under can enter together. Keep your family unit together and socially distance at least 6 feet from other family units.

• Only shop the market if you are healthy
• Do not enter if you have a cough or fever
• Keep your family unit together and socially distance at least 6 feet from other family units
• No congregating in groups of over 10
• Please be patient and respectful when entering and shopping the market

We encourage people who are not quite ready to shop the market to please not come out. We understand that it may take some people a bit longer in California’s reopening process and we respect this. You can stay connected with us via social media and our website.


Market Update

Denio’s Farmers Market & Swap Meet

We are very excited to announce that the market will be opening in accordance with our state and county’s approval.  You will find Placer County’s local variance attestation on the CDPH website listed here: https://www.cdph.ca.gov/Programs/CID/DCDC/Pages/COVID-19/Local-Variance-Attestations.aspx

Denio’s highest priority is the safety of our employees, customers and vendors. We have meaningful and appropriate health and safety guidelines/protocols in place to protect the health of those who visit the market.  These guidelines are expected to be followed.  This will include measures to ensure foot traffic and crowd management which allows for six feet physical distancing between family units.  Please be patient and respectful to everyone when entering the market.

We’re so excited and can’t wait to welcome you back!


Celebrating 70 Years!

Take a Peek – What’s New at Denio’s?


There’s Always Something Unique at Denio’s



Denio’s – a 70 Acre Treasure Chest

Denio’s – a 70 Acre Treasure Chest

In an era of Amazon and one-click purchasing, it may be strange to think that people would ever choose to leave the comfort of their homes to make a purchase. Yet each weekend, thousands set down their laptops and tablets, however temporarily, to take a pass or two through the 70-acre treasure chest that is Denio’s Farmers Market & Swap Meet.

Dad Eric & I (1 of 1)

Eric, Tracie & Ken Denio

What is it about Denio’s that drives these people out of their air-conditioned homes and into Northern California’s largest outdoor swap meet? That’s simple; corn dogs the likes of which you have never tasted anywhere else. Golden beauties so good that numerous contestants gather each year for the Corn Dog Eating Contest to sacrifice their next six months-worth of cheat days to the corn dogs’ deliciousness. Of course, there’s also the fresh produce that has been a staple at Denio’s since Jim Denio founded the establishment in 1947. But what started as a single individual’s produce stand has expanded to include a vegetarian’s dreamland, 2-acres worth of different produce stands that consistently cut grocery store prices by more than half.

But great food is not all that Denio’s has to offer these days. New entertainment options are constantly being thrown into the mix; anything from pony rides to zip lines to classic car shows and live music can be found at Denio’s, giving every member of the family a reason to get outside and enjoy their weekend away from the computer screen.

And as a family owned and operated business since the very beginning, Denio’s always puts families first. There are currently five generations of Denio’s today, three of which can be found working in the market on any given weekend. From offering entertainment like petting zoos to wiener dog races and regulating the products that can be sold at the market, Denio’s maintains a warm, family-friendly atmosphere that sets the market apart from other weekend destinations.

Unlike Any Other Shopping Experience

Unlike Any Other Shopping Experience

Roseville Chamber of Commerce Insight Magazine,  JULY/AUG ‘14 ISSUE

Denio B&W 3_lrDenio’s Farmers Market & Swap Meet offers an unparalleled shopping experience. As a Roseville staple their longevity in our community has made Denio’s a part of many childhood memories and family traditions. They are much more than a farmer’s market and swap meet, just ask anyone who grew up in the South Placer region.

 Denio’s has had a long-standing partnership with the Roseville Chamber of Commerce and Denio B&W 1we are proud to call them one of our most loyal members. Coincidentally, the Roseville Chamber and Denio’s opened their doors the same year in 1947. Like many businesses from that era they chose to start-up in Roseville due to its growing community containing an attractive agricultural area and convenient location next to the railroad.

Many people who grew up in the area will tell you about their experiences at Denio’s as a customer, vendor or employee. Denio’s has been many people’s first job or families’ weekend activity. Their IMG_0095long-running success is attributed to their solid business practices and their commitment to their employees, vendors and customers. Denio’s strives for consistency with everything they offer every weekend which keeps their customers and vendors returning and happy. Ensuring a great experience, Denio’s employs a large full-time maintenance crew during the midweek to assure the venue is consistently clean, safe and ready for business every Friday, Saturday or Sunday.

 Stop by this weekend, as there’s always something new going on in their market. TheirFiretruck Picture - 5 generations farmer’s market can’t be beat with more than two acres of fresh produce. Denio’s Farmers Market & Swap Meet provides their customers an incomparable outdoor shopping experience. Where else can you pick up everything you need with an ice cold beer and corn dog in hand while doing all your weekend shopping? Spend your weekend at Denio’s Farmers Market & Swap Meet!


Take a peek this week

Take A Peek This Week

52% Below Retail

We’re proud of our Farmers Market – after a recent survey of surrounding area stores, we discovered that our produce is on average 52% below retail.  We even found that several items were priced as low as 80% below what others are selling it for.

Not only can you enjoy a variety of traditional and specialty produce that can’t be found in local grocery stores, at Denio’s, the fresh vegetables and fruit is ripe and ready to eat.  No more waiting for your bananas to ripen over a weeks time…. Ripe and Ready to Eat – that’s what you’ll find at our Farmers Market.

Come out this week and take a peek!



Start or Grow a Profitable Flea Market Business

Get Started This Weekend!  Start or Grow a Profitable Flea Market Business

Learn how to:

Maximize your sales by leveraging technology and using up-selling/cross-selling techniques.

  1. Merchandise your booth so that it speaks to your target customer and is organized to encourage sales.
  2. Promote your business without relying on the flea market to bring your customers.
  3. Engage, retain and satisfy your customers.
  4. Find merchandise to resell, set correct pricing and get the highest return possible for your products.

Flea Market Vendor Training Webinar:

Visit VIA TRADING’S Website for more information on product and services they offer:


Denio’s does not get compensated in any way, nor accept any form of payment in offering you this information.  We cannot and do not endorse any particular company or business nor do we make any guarantees, expressed or implied, as to sales or service in your dealings with another company; we only make information available to you that may warrant further inquiry on your part.

You’ll find it all at Denio’s

You’ll find it all at Denio’s

Friday Farmers Market

Denio’s Friday Farmers Market

Join us every Friday from 9am to 2pm.  Parking is FREE,!  Enjoy the relaxed atmosphere, stroll the aisles of new and used merchandise – and stop in at the Farmers Market (located on the Z-5 row), for fresh fruits and veggies.  Swing by and have lunch, we have some great Friday Specials!